My experience spans software engineering, automation, enterprise systems and AI, with hands-on work across LLM applications, RAG systems, APIs, workflow automation and digital platforms. I like turning business challenges into practical technology that improves how people and teams work.
At ember I work on technology and digital transformation across the business: improving internal systems and workflows, and exploring AI, automation, integrations and custom digital solutions. Much of the role is understanding operational challenges and finding practical ways technology can improve efficiency and experience.
Alongside that I run DesignedBySaif, an independent digital products brand that has taught me product development, design, user experience, e-commerce and audience building.